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THE INC. LIFE

Studies Say There Are 4 Kinds of Personality Types in the World. Which One Are You?

It may be the answer to reducing conflict and collaborating better in order to grow your business.

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BY Marcel Schwantes - 07 Jan 2019

personality types

PHOTO CREDIT: Getty Images

Ever wonder why there's so much conflict in your workplace, which stifles productivity and slows down growth? Often, it's because of personality types clashing and different working styles at play.

For example, some people in your accounting or finance department may be notorious for holding up an approval process once it reaches their desk. Or a sales rep has a hard time following through on things, which affects customers.

Dr. James Hollis, a famous clinical psychologist and author, says that "The single largest cause of conflict between two persons is that they are operating from different typological orientations."

Adding fuel to this fire, we also communicate differently due to our "typological orientations." Add to the mix generational, cultural, and gender differences, it can get messy.

The solution

To get that team-collaboration vibe that's virtually drama-free and running on all cylinders, it's important to understand each other's style of working and communicating, as well as your own.

In the best of teams, you'll find diversity in personalities and modes of expression. Team members have certain inherent traits to match the particular activities and tasks of the job, which accelerates performance, creativity, and innovation. Everybody plays a role and the whole is greater than the sum of its parts.

But first, leaders must find the right people with the right typologies in order to create these super teams. Based on most studies, I've found that there are four dominant personality types that will make up a diverse team that communicates for high performance and produces results.

Using the guide below, as you look over the strengths of each team member and build out your teams, make sure you have these four types prevalent for optimum collaboration.

The driven leader type.

Every team needs a member with the natural tendencies to push for results, see the big picture, and focus on the bottom line. Quite often, these are your high level leaders. They are driven communicators who always follow through to get the job done. Their propensity for "winning" and high need for achievement comes through strong due to their self-confidence, motivation, and competitive nature. While they may frequently clash with others and step-on-toes, they are key to a team's success because they don't fear failure.

The social people type

Of the four types covered here, a team member exhibiting this personality type is the best communicator with the highest degree of emotional intelligence, and having him or her on your team is critical to success. He or she is is self-aware and can relate to all other three styles much easier. He or she is an excellent facilitator, and are wired to nurture and develop other people due to their natural relationship-building tendencies. As you think about identifying potential managers to develop teams, you want to include these social communicators on your team.

The creative free-spirit

These personality types do not like to be tied down by convention. They are experiential, adventurous, and out-of-the-box thinkers. They set and achieve ambitious goals, and they do not like to be told "You can't." They bring a sense of flair, looking at old situations and problems in new ways that others may not see. They rise to the occasion in times of crisis and become creative problem solvers. They add extreme value when teams are running out of ideas and solutions.

The no-nonsense task type

They are really the pillars that hold the building together, and a force to be reckoned with.They are extremely hard working, organized, structured, dependable, reliable, and take a no-nonsense approach to work relationships. Their major strengths are a strong personal commitment to their work, being precise, punctual, and seeing that others do the same to get the job done right. Their perseverance to get the job done or overcoming a challenge is extraordinary. They take responsibility very seriously, and it shows through in how they express themselves.

Something to think about

As you better understand the personality and communication styles of those around you (including yourself), you can leverage the strengths of each member to work and communicate better so your business grows.

But before you even think of assembling such a team, you have to learn to truly understand each team member and their personality types. This will take personal development and self-awareness work.

When people understand themselves and others at the core of who they are, whole departments and companies will boost their morale, decrease conflict, and improve productivity in a major way. This should really help to accelerate the growth of your business.

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