Cisco’s CEO Sent an Extraordinary Email to All 75,000 Employees. Here’s What Happened Next
Companies can learn a lot not only from the email–but from the actions that followed.
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We live in a world where anxiety and depression has become more prevalent than ever. Suicide rates have been steadily increasing across the United States. These are just a few reasons why the importance of mental health has been thrust into the forefront.
Back in June, the suicides of high-profile celebrities Kate Spade and Anthony Bourdain brought further attention to the topic. Cisco chief executive Chuck Robbins recognized that there was a stigma around publicly addressing mental health, but he wanted to do something to help employees. So, he took advantage of the national conversation to take action.
According to CNBC, Robbins was attending a conference in Orlando called Cisco Live when he sent a company-wide email--to Cisco's almost 75,000 employees. The subject line: "Making Mental Health a Priority."
"In light of recent tragedies, I wanted to step away from Cisco Live for a moment to talk about the importance of mental health," wrote Robbins. "Unfortunately, we all know friends, family, and coworkers battling mental health conditions, or maybe you're going through your own struggles."
According to CNBC, Robbins went on to encourage employees to "talk openly and extend compassion." He asked them to "have each other's backs." And most importantly, he assured them that professional support was being made available.
But it's what happened next that was truly inspiring:
More than 100 employees wrote back--many detailing their own personal battles.
"I didn't understand the magnitude of the problem," Robbins told CNBC in an interview. "The volume of responses we got back led us to be more active."
Companies can learn a lot from Robbins' email and his leadership team's subsequent actions--which are remarkable real-world examples of emotional intelligence.
Here are three major takeaways:
1. Start the conversation.
It's important to remember that employees are more than "human resources." They're real people, with real problems and feelings. But while many of your people may need to broach the subject of mental health, it can be incredibly difficult to do so.
That's why it's so important for company leaders and managers to take initiative to begin the conversation.
"I had never received an email like that before or heard anyone talk about mental health anywhere I've worked," said one employee who was impressed by Robbins' email. "It was a relief that someone was making it OK. He swung open a door."
2. Take action.
Of course, you can preach mental health all you want; it won't mean anything unless you back up your words with actions. That's why it's important that Robbins' email was only one piece of the puzzle.
Robbins promised that the company would get more active in responding to the mental health needs of employees, but how active?
CNBC reports that Cisco now offers the following benefits:
- 24 hour access to counseling for employees and family members
- On-site treatment and health centers
- Depression and anxiety screening
- Emergency paid time off (completely separate from vacation time)
By investing resources and funds into these initiatives, Robbins and his team have proved that their commitment to mental health is more than mere lip service.
3. Follow through.
We read a lot nowadays about companies striving to build a culture they can be proud of, one where integrity and "doing the right thing" become basic norms that are interwoven into the fabric of an organization.
Well, this is how you do it.
It's not through a single email, or through a single action. But, by identifying a need, promising to fill that need, and then delivering upon that promise, you begin to build a culture that treats people like people.
A culture that teaches us that a struggling person is not strange. Or weak. Or broken. Or flawed.