The Best New Business Books From October

This month had a lot of great new releases in marketing, business and leadership

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BY Melanie Deziel - 03 Nov 2017

PHOTO CREDIT: Getty Images

As an entrepreneur, it's never been easier to get your hand on expert advice through great books. I've written in the past about my favorite books for female entrepreneurs, creative entrepreneurs, social media skill building, improving writing, honing public speaking, and more, but so many great new books are added to Amazon every day, it's hard to keep track. I've rounded up some of the most interesting, promising and best-selling October releases in the categories of Leadership, Business and Marketing to add to your entrepreneurial reading list.

1. "Building a StoryBrand: Clarify Your Message So Customers Will Listen"

By Donald Miller

Many entrepreneurs struggle with nailing down a compelling story about their personal journey and their fledgling company. This book offers a guide to finding your business narrative, promising to "forever transform the way you talk about who you are, what you do, and the unique value you bring to your customers." Release on October 10th, this book is already flagged as an Amazon bestseller and boasts a 5-star rating based on 70+ reviews.

2. "Finding My Virginity: The New Autobiography"

By Richard Branson

Twenty years after publishing "Losing My Virginity," and 50 years after starting his business, the famed Virgin entrepreneur "shares the candid details of a lifetime of triumphs and failures and what he really thinks about his unique life and career." This recent launch is sure to be a successful addition to Branson's already impressive lineup of business books.

3. "The Startup Way: How Modern Companies Use Entrepreneurial Management to Transform Culture and Drive Long-Term Growth"

By Eric Ries

Following up on the success of his bestselling book "The Lean Startup" from 2011, Ries is back to share best practices from the startup world with a broader audience, showing how an entrepreneurial mindset can help large or more established businesses "grow revenues, drive innovation, and transform themselves into truly modern organizations, poised to take advantage of the enormous opportunities of the twenty-first century."

4. "Entrepreneurial You: Monetize Your Expertise, Create Multiple Income Streams, and Thrive"

By Dorie Clark

The author of "Stand Out" and "Reinventing You," is back with a new release that is helping 9-to-5-ers break out on their own, providing "a blueprint for professional independence, with insights and advice on building your brand, monetizing your expertise, and extending your reach and impact online. " This is a must-read if you're a would-be entrepreneur looking for advice on paving a path to financial and creative freedom.

5. "Your Ad Ignored Here: Cartoons from 15 Years of Marketing, Business, and Doodling in Meetings"

By Tom Fishburne

If you or your business operate in the digital marketing, advertising or media space, then you've likely come across the fabulous industry comics from Tom Fisburne of Marketoonist. You don't even need to be working in advertising to appreciate his clever commentary on social media, marketing, the evolving media landscape and the general absurdity of so many things we do in business. This collection features 200 cartoons, and the 5-star Amazon rating means this book won't disappoint.

6. " Things Are What You Make Of Them: Life Advice for Creatives"

By Adam J Kurtz

This book promises to be as empowering as it is entertaining, offering hand-written messages of encouragement and clever observations about life as a creative person. It's also a number one best seller in its category at the moment, and promises to be a book that keeps on giving, with "perforated tear-and-share pages make it easy to display the most crucial reminders or to pass a bit of advice on to someone who needs it."

7. "Book Yourself Solid: The Fastest, Easiest, and Most Reliable System for Getting More Clients Than You Can Handle Even if You Hate Marketing and Selling"

By Michael Port

Having read Michael Port's previous book, "Steal The Show," and attended trainings with him, I can tell you that you're bound to get some high quality information from anything he puts out. In this case, it's the revised edition of the best-selling Book Yourself Solid, this time with "updated and expanded strategies, techniques, and skills to help you get more clients and increase your take-home profits."

8. "Can I Have Your Attention?: Inspiring Better Work Habits, Focusing Your Team, and Getting Stuff Done in the Constantly Connected Workplace"

By Curt Steinhorst

Often times, entrepreneurs start as solopreneurs, and quickly find themselves leading a growing team. Whether you're new to leadership, or just want to optimize and streamline your team's operations even further, this books seems like a great blueprint: "Learn the simple rules and guidelines that will improve focus and create the mental space needed for your people to work to their full potential." Finding focus in a connected world is an important skill for leaders of all types.

9. "The Kinfolk Entrepreneur: Ideas for Meaningful Work"

By Nathan Williams

If you're looking for inspiration from the stories of other successful entrepreneurs, then this book might be the right choice. It features interviews with both new and established "creative business owners around the globe, offering an inspiring, in-depth look behind the scenes of their lives and their companies." In true Kinfolk style, it also comes with some top-notch photography, making this book a potential decor item as well as reading material.

10. "Find the Fire: Ignite Your Inspiration--and Make Work Exciting Again"

By Scott Mautz

If you're experience burnout, going through a slump or feeling a little lost, it may be time to reconnect with your purpose. This book seems like the perfect way to do exactly that, saying it can help you empower yourself, overcome fear and embrace risk, produce work you're proud of, boost your self-confidence and personal presence and more. With a 5-star rating and your future on the line, seems like a worthwhile addition to the bookshelf of any entrepreneur (or wannapreneur).

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